Word of Mouth

5 Ways to Improve Your Word of Mouth

Dear Friends, How important are referrals to your business? How powerful are the things people say about your organization, products and brand—online and offline? Highly important, and extremely powerful. Word-of-mouth (WOM) strategies drive $6 trillion in annual consumer spending and are estimated to account for 13 percent of consumer sales, as reported by CMO.com. They also […]

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